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News, Events, & More On Our Blog


In-Store Advertising Vs. Digital Ads
https://www.simaapublicity.com/ Special Interest Marketing & Advertising (SIMAA) specializes in crafting high-impact in-store advertising campaigns that drive immediate sales and connect with customers at the final point of decision.
portercream
Jan 91 min read
Bay Area Expert Shares Advertising Ideas
Most retailers pour money into getting customers through the door, but here's the surprise: the majority of purchasing decisions actually happen inside the store. So why are so many businesses ignoring their most powerful sales opportunity—the moment when shoppers are ready to buy? Key Takeaways A majority of purchasing decisions happen inside retail stores , making in-store advertising vital for capturing customers when they're ready to buy Point-of-purchase displays act li
portercream
Jan 97 min read
Are Flyers Still Useful in SF?
Think flyers are outdated in San Francisco? While everyone's chasing digital ads, smart business owners are quietly achieving up to 29% ROI with old-school flyers. Here's why this "dead" marketing method might be your secret weapon against competitors. Key Takeaways Flyers can deliver up to 29% return on investment, often outperforming online display ads (16%) and paid search ads (23%), though results vary by design and targeting 89% of people remember receiving a flyer, maki
portercream
Nov 30, 20256 min read
Offline Marketing Strategies To Promote Your Event
Key Takeaways Offline marketing remains highly effective for event promotion, with traditional channels continuing to deliver strong results for local events Strategic flyer and poster distribution in high-traffic areas, combined with QR codes, creates seamless offline-to-online customer journeys Radio marketing reaches 64% of consumers daily through ad-supported radio and offers cost-effective geographic targeting for local events Media partnerships and local business colla
portercream
Nov 1, 20255 min read


Proven Tips for Your Bay Area Event
https://www.simaapublicity.com/ This Bay Area agency provides standout marketing strategies to make your events a success.
portercream
Nov 1, 20251 min read


Flyer Marketing: 3 Reasons It Works for SF Events 2025
https://www.simaapublicity.com Special Interest Marketing & Advertising Inc. specializes in high-impact flyer distribution to connect...
portercream
Sep 28, 20251 min read
Flyers For Big Events For Tourists: Opportunities For San Francisco Businesses
San Francisco's 23 million annual tourists represent a $9.35 billion market, but most businesses miss the golden opportunities created...
portercream
Sep 28, 20256 min read


Are Flyers and Posters Still Effective For Local Events?
https://www.simaapublicity.com/ Physical promotional materials help drive higher attendance for local venues compared to digital-only...
portercream
Aug 17, 20251 min read


Pack The House This Fall: 16 Routes In The Bay Area
https://www.simaapublicity.com Want to maximize your reach as a performing arts institution? Partner with SIMAA (510-464-3033), the Bay...
portercream
Jul 31, 20251 min read
3 Reasons Why Your Business Should Invest In Flyer Ads
In a digital-saturated world, physical flyers offer surprising advantages: they earn 82% higher consumer trust than other ad formats,...
portercream
Jul 22, 20257 min read


3 Reasons To Include Flyer Distribution In Your Marketing Campaign
Insight from https://www.simaapublicity.com/ Flyer distribution isn't outdated; it's criminally underused. Find out why adding flyering...
portercream
Jul 21, 20251 min read
Why Flyer Marketing Still Works In California
Physical flyers boast an 89% recall rate and stay in homes for 38 days, outperforming digital ads. They drive 92% of recipients to online...
portercream
Jul 21, 20255 min read


Trusted San Francisco Flyer Distribution Company Targets Proven Locations For Top ROI
https://www.simaapublicity.com Looking to get your flyer or poster in front of the right eyes? SIMAA’s distribution service covers 14...
portercream
Jul 20, 20251 min read
Can This Service Bring You More Visibility?
Flyer distribution delivers 2.7-4.4% response rates, outperforming digital marketing's 0.6% average. Print materials hold attention 118%...
portercream
Jul 20, 202510 min read
Why You Should Incorporate Physical Media Into Your Event Marketing Strategy
I n today's digital-first world, physical marketing materials create lasting connections that digital alone can't match. From...
portercream
Jul 20, 20256 min read


Promotional Flyer & Brochure Distribution Boosts Event Attendance
https://www.simaapublicity.com With so much attention now given to digital marketing, it might surprise you to learn that traditional...
portercream
Jun 7, 20251 min read


How Event Organizers Boost Attendance with Local Poster & Flyer Drops
https://www.simaapublicity.com SIMAA (510-464-3033) - Special Interest Marketing & Advertising Inc. - provides flyer and poster...
portercream
Jun 7, 20251 min read


Flyer Distribution In 2025: Physical Marketing Materials Make A Comeback
With so much attention now given to digital marketing, it might surprise you to learn that traditional methods, like distributing flyers...
portercream
May 27, 20252 min read


San Francisco Flyer Distribution Service Boosts Local Event Attendance
SIMAA (510-464-3033) - Special Interest Marketing & Advertising Inc. - offers flyer and poster distribution throughout San Francisco,...
portercream
May 27, 20253 min read


San Francisco Flyer Distributors For Arts Shows: Reach Your Target Audience
https://www.simaapublicity.com From hangouts to sold out - SIMAA’s flyer distribution service for events will make it happen! Call now...
portercream
May 12, 20251 min read

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